By Chad Bray
Of DOW JONES NEWSWIRES
The lawsuit, filed in the U.S. District Court in Manhattan, alleges the Dearborn, Mich., automaker and Roush told buyers only 100 Roush Stage 3 BlackJack editions of the Ford Mustang would be produced when they were put on sale in 2007 - and then produced another 100 for sale in 2008.
The vehicles, which were modified by Roush, were sold exclusively through Ford dealerships at a price more than double the manufacturer’s suggested retail price, the lawsuit said.
“By producing the additional vehicles, the defendants dramatically reduced the value of the initial 100 that had been sold in 2007,” the lawsuit said. “The vehicles purchased by the plaintiff and the other class members were not as unique or rare as the defendants had stated them to be. Their value from scarcity and as collectors’ items were and are dramatically less, therefore, than their buyers had been led to believe their value would be.”
The lawsuit, which is seeking class-action status, was filed by Drew Connor, who purchased a 2007 Roush Stage 3 Blackjack Mustang in April 2007.
Connor, of Bardonia, N.Y., paid $58,846.25 for the vehicle, which bore an identifying plate that denoted it was No. 2 of 100, according to the complaint.
“We have not had an opportunity to review the lawsuit, but for clarification, these are special-edition, Roush-produced vehicles. Ford does not advertise or directly sell these vehicles,” a Ford spokeswoman said.
Roush doesn’t comment on pending legal matters.
-By Chad Bray, Dow Jones Newswires; 212-227-2017; chad.bray@dowjones.com
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